I live five minutes from this beach and can say it's changed dramatically over the last 20 years. 20 years ago the parking lot was dirt, and never full. Then they paved it and put in paid parking. Now it's almost always full. The lineup is full of beginners on soft tops. The surf schools aren't the biggest problem, it's the "graduates"
This isn't a great wave, but like a lot of places, it has it's days. I've lived here 22 years, and know a lot of locals who grew up here. Many of the long time locals/regulars are solid surfers. It's really hard for these guys, because this break used to be pretty localized. On marginal days, sometimes you don't see any regulars, just clueless newbs and blow ins.
Guys who turn their back to the horizon while sitting inside. Guys who turn turtle on 1 ft white water. People who sit on the shoulder in the line of the wave.
It's a disaster.